August 22, 2008

And You Thought Boycotting Wasn't Effective

In the MBC coverage, a Saudi representative told the channel that the Persian Gulf Arabs might boycott Nissan and he demanded a company apology. Several Saudi and Arab websites and newspapers called on Arab and Muslim car dealers to boycott Nissan for insulting Arabs. Some Arabs wrote on websites that they would sell their Nissan cars in protest. Others wrote that it was funny, but not coming from Israel.
Saudi Arabia is the largest market for cars in the Arab world. Japanese cars represent some two-thirds of the new car sales in Saudi Arabia, and Nissan is the second most popular brand. In 2007, Nissan Middle East sold 184,000 Nissan cars, while in 2006, Israel sold only 2,653.

and the ad was eventually pulled ...

story

via the black iris

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